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SAFe Implementation Services

Pretty Agile is Australia's most experienced SAFe implementation partner — a Scaled Agile Platinum SPCT Partner led by SAFe Fellows who have been implementing SAFe in Australian enterprises since 2014.

Implementing SAFe is one of the highest-stakes change programmes an organisation can undertake. The decisions made in the first six months — which value streams to launch, how to sequence the training, how to handle leadership alignment — shape whether the implementation holds or stalls.

Em Campbell-Pretty and Adrienne Wilson have been implementing SAFe in Australian enterprises since 2014. They are SAFe Fellows, SPCTs, and the authors of The ART of Avoiding a Train Wreck — the book on what goes wrong in SAFe implementations and how to prevent it. Every Pretty Agile engagement is designed to build your organisation's capability to run SAFe without ongoing external support.

Led by SAFe Fellows who are also SPCTs.

Where are you in your SAFe journey?

SAFe implementation looks different depending on where an organisation is starting from. Pretty Agile works with organisations at every stage.

SAFe Consulting Services SAFe Consulting Services
Diagnostic consulting that identifies what's constraining your implementation and which sequence of interventions is most likely to address it — structured to build capability, not dependency.
Launch an Agile Release Train Launch an Agile Release Train
Get the foundational decisions right — value stream identification, ART design, leadership alignment, and the training sequence that sets the first launch up to succeed.
Adopt Lean Portfolio Management Adopt Lean Portfolio Management
Connect the portfolio to your ARTs, implement portfolio governance, and ensure strategy flows down to execution without creating the overhead that kills momentum.
Improve Your SAFe Implementation Improve Your SAFe Implementation
Address the patterns that develop when momentum flattens — role drift, flow deterioration, leadership disengagement — before they become harder to shift.
SAFe Workshops SAFe Workshops
Targeted workshops for specific implementation problems — value stream mapping, flow improvement, measurement, portfolio configuration, and more. Available privately for your organisation.
The ART of Avoiding a Train Wreck by Em Campbell-Pretty and Adrienne Wilson

The book on what not to do with SAFe

"This book is gritty and down in the trenches; it provides a real-world view of the challenges in implementing an Agile Release Train (ART) and the organisational change that comes with it. In SAFe, we don't spend a lot of time describing what not to do—if we did, the Framework would be twice as big—but knowing what doesn't work, why it failed, and how to avoid it in the future can be an enterprise saver. Em and Adrienne have also tested and learned from many early compromises, the ones you often have to make to get started with SAFe… you can't find this practical, real-world experience just anywhere, and this book is filled with pithy vignettes and challenges."

Dean Leffingwell, Creator of the Scaled Agile Framework

The SAFe Implementation Roadmap

The SAFe Implementation Roadmap describes the sequence of critical moves that give a SAFe implementation the best chance of success — from reaching the tipping point through to accelerating business agility. Pretty Agile uses the roadmap alongside Tribal Unity to shape every engagement, ensuring the right work happens in the right order and nothing critical is skipped.

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SAFe Implementation Roadmap

Why Pretty Agile

SAFe implementations succeed or fail on the quality of the people running them — not the framework. The pattern recognition required to make the right decisions at the right time comes from doing this work repeatedly, across different organisations and industries, over many years.

  • SAFe Fellows who are also SPCTs
  • Authors of Tribal Unity and The ART of Avoiding a Train Wreck
  • Australia's most experienced Scaled Agile Partner
  • Trained 14,500+ people in SAFe since 2014
  • Scaled Agile Platinum SPCT Partner
  • 100% Australian owned and operated

Ready to start?

Tell us where you are in your SAFe journey and what's driving the need to act now. We'll help you identify the right starting point and give you a clear picture of what a structured engagement would involve.

Frequently asked questions

It depends on where you are. Organisations that haven't yet identified their value streams or designed their ARTs typically need consulting first — training without the right structural decisions in place produces people who understand SAFe but can't apply it to their specific context. Organisations that have the structure in place but need to build capability across roles typically start with training. Pretty Agile will help you work out the right sequence at the start of the engagement.

Yes — and some organisations do. The risk is that the decisions made in the first six months are difficult to reverse. Value stream identification done poorly, an ART launched with the wrong team topology, a PI Planning event that doesn't generate real alignment — these create patterns that compound over time. External help is most valuable at the highest-stakes decision points, not necessarily throughout the whole implementation.

Pretty Agile's role is to bring pattern recognition and facilitation capability for the highest-stakes moments in the implementation, while internal practitioners build their capability alongside. The explicit goal is always to make internal capability stronger — not to create ongoing dependency on external support.

Yes. Pretty Agile has implemented SAFe across telecommunications, banking, financial services, insurance, government, education, aerospace, transport, and software. The framework applies wherever there are value streams delivering products or services — the implementation patterns are adapted to each context.

SAFe implementation consulting covers the decisions and activities that training alone cannot address — value stream identification, ART design, leadership alignment, portfolio governance, and the sequencing of training and workshops that gives the implementation the best chance of success. Pretty Agile designs structured engagements with a defined scope, clear deliverables, and an explicit exit that builds the organisation's capability to run SAFe without ongoing external support.

Pretty Agile is a Scaled Agile Platinum SPCT Partner — the highest partner tier — led by two SAFe Fellows who are also the authors of Tribal Unity and The ART of Avoiding a Train Wreck. Unlike consulting models that provide ongoing capacity augmentation, Pretty Agile designs structured engagements with a defined exit. The goal of every engagement is to make the organisation stronger and more capable, not to create dependency on external support. Pretty Agile has trained 14,500+ practitioners since 2014 and is 100% Australian owned and operated.